Health Club Sales Training

Selling Fitness Book

This 206-page book takes the reader step-by-step through the process of selling gym sales and health club memberships. Hundreds of clubs around the world use this book with all new employees having anything to do with gym sales. Chapters include: What motivates People to Buy?, What Do People Buy?, Why Buy From You?, Communication Styles, Establishing Rapport, Making The Most of the Telephone, The Needs Analysis, The Tour, Closing & Overcoming Objections, Lead Management and Prospecting.

Investment $19.95 + S/H

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Combo Pack for Selling Fitness (Best Deal)

Get both the Selling Fitness book and audio book for the same price as just the audio!

Investment $67.00 + S/H Save $52.00

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Selling Personal Training Book

Ever wonder how to sell personal training? This 200-page, twelve chapter book helps personal trainers increase their sales by teaching them the 5 steps to selling personal training: prospecting, how to establish rapport, qualifying, product presentation and how to ask for the sale. In addition to providing the reader with the fundamentals of selling Casey’s approach is to teach trainers that selling is nothing more than educating people to make a good decision about the product or services they are considering.

Investment $19.95 + S/H

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Combo Pack for Selling Personal Training (Best Deal)

Get both the Selling Personal Training book and audio book for the same price as just the audio!

Investment $67.00 + S/H Save $52.00

Add to Cart

The CBA’s of Internet Marketing for Health & Fitness Facilities

Whether you own or operate a health club, fitness center, personal training studio or wellness facility, YOU NEED CUSTOMERS AND MEMBERS!

In today’s competitive marketplace, owners and operators say their #1 challenge is getting more prospects through the doors. Unfortunately, traditional fitness marketing is not making the phone ring or the door swing like it once did. But sales is a numbers game and more prospects results in more customers.

The internet gives your business the ability to find lots more prospects at a much lower cost than traditional marketing. Operators who don’t know how to use the internet correctly end up with pretty Facebook pages but no additional sales!

In order to leverage the power of the internet you must use a specific strategy that turns viewers into clicks into opt-ins, opt-ins into tours, and tours into members. Those that don’t follow the right strategy get frustrated with poor results.

Internet Marketing for Health & Fitness Clubs teaches you the strategies and the secrets to successfully getting more prospects for less money.

Investment $29.95 + S/H

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The Business of Yoga

In The Business of Yoga the world’s leading sales trainer for the health and fitness industry teams up with an experienced and successful yoga instructor (who is also the former owner of an award-winning ad agency) to show you exactly how to use modern marketing concepts and tools to get more students and enjoy more profits from your studio or as an individual instructor.

Investment $19.95 + S/H Save $15.00

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